TMall Black Box switched on Travel Frog mode + 20 national exhibitions tour featuring new products release events by major brands
TMall Black Box – New Black Tech device released
The "TMall Black Box" is a magical dark technology device created by TMall in collaboration with many large corporations. Employing artificial intelligence and Alibaba’s big data, the “TMall Black Box” is a powerful platform for discovering and releasing new products. Inspired by this concept of technology and mystery, we designed and created a black box art installation while having it airborne to more than 20 new product launches of major international brands, including BMW, Estée Lauder, Lancôme, La Mer, MAC, Procter & Gamble Corporation, and many more. The art installation, a strategic product of TMall, has become a core highlight at press conferences for revealing new products to the consumers and solving critical problem involving press conferences.